Use the CONCAT function to create Custom Dimensions in Google Data Studio

Use the CONCAT function to create Custom Dimensions in Google Data Studio

In this post I'll show you how you can use the CONCAT function in Google Data Studio to create Custom Dimensions.

In this case, we can combine multiple different dimensions into one dimension and filter our data accordingly.

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How to track all Link Clicks using Google Tag Manager

How to track all Link Clicks using Google Tag Manager

In this post I'll show a way for you to track all Link Clicks using Google Tag Manager. This allows you to track all internal and outbound link clicks using one tag.

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Create Custom Channel Groupings in Google Data Studio using CASE statements

In this post I'll discuss how to create custom channel groupings in Google Data Studio using CASE statements.

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How to Compare Google Analytics segments in Data Studio

How to Compare Google Analytics segments in Data Studio

In this post I'll show you how you can compare Google Analytics segments in Google Data Studio.

In Data Studio we can use CASE statements to create our own segments, but there is also the option to use pre-existing segments that we've created in Google Analytics.

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How to Measure Accordion Clicks in Google Data Studio

How to Measure Accordion Clicks in Google Data Studio

In a previous post I described how you can Track Accordion Clicks using Google Tag Manager. In this post I'll show how you can measure accordion clicks in Google Data Studio.

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How to Track Accordion Clicks using Google Tag Manager

How to Track Accordion Clicks using Google Tag Manager

In this post I'll show a method to track Accordion clicks in Google Tag Manager. This will allow you to see what sections within an accordion users are expanding and looking at.

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Measure-Customer-Acquisition-Cost-by-Channel-in-Google-Data-Studio (1)

Measure Customer Acquisition Cost by Channel in Google Data Studio

Customer Acquisition Cost is an important metric to understand the return on investment you're getting from different marketing channels.

With some marketing channels you can see exactly how much it has cost to get a conversion. However, some other channels can be more complex. If a website visitor found your company's blog post while searching on Google and then converted, how much did it cost to acquire that customer?

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See what Days of the Week people visit your site using Google Data Studio

See what Days of the Week people visit your site using Google Data Studio

Ever wondered what day of the week people are visiting your site? This report I created using Google Data Studio lets us know that.

In this post I'll show you how to create a report letting you see what Days of the Week people are visiting your website.

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How to build a Page Engagement dashboard in Google Data Studio

How to build a Page Engagement dashboard in Google Data Studio

I made this page engagement dashboard a while back, and thought I'd share it. It's based on Google Analytics data and aims to give you an overview as well as a breakdown of how your pages are performing.

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A simple Google Analytics report template in Data Studio

A simple Google Analytics report template in Data Studio

In this post, I'll just be sharing a simple Google Analytics report template I created in Google Data Studio.

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