How to build a Page Engagement dashboard in Google Data Studio

How to build a Page Engagement dashboard in Google Data Studio

I made this page engagement dashboard a while back, and thought I’d share it. It’s based on Google Analytics data and aims to give you an overview as well as a breakdown of how your pages are performing.

Below is the dashboard itself. It’s unfortunately not very mobile-friendly and best viewed on a desktop.

A breakdown of the different charts in the page engagement dashboard

This time series chart just shows page views over time.
Dimensions: Date
Metrics: Page Views

This time series chart just shows page views over time. How to build a Page Engagement dashboard in Google Data Studio.

This table with a heatmap shows each page title and a variety of metrics for each page.
Dimensions: Page Title
Metrics: Page Views, Users, Avg. Time on Page, Bounce Rate, % Exit, Total Events

This table with a heatmap shows each page title and a variety of metrics for each page.

This time series chart just shows the Bounce Rate over time.
Dimensions: Date
Metrics: Bounce Rate

This time series chart just shows the Bounce Rate over time.

This table below with shows each Device Category and a variety of metrics for each type of device (desktop, mobile or tablet).
Dimensions: Device Category
Metrics: Page Views, Users, Avg. Time on Page, Bounce Rate, % Exit, Total Events

This table in the page engagement dashboard shows each Device Category and a variety of metrics for each type of device (desktop, mobile or tablet).

The time series chart below displays Page Views over time broken down into the default Channel Grouping.
Dimension: Date
Breakdown Dimension: Default Channel Grouping
Metrics: Page Views

In the A page engagement dashboard in Google Data Studio, this time series chart below displays Page Views over time broken down into the default Channel Grouping.

The table below with shows each Default Channel Grouping and a variety of metrics for each Channel.
Dimensions: Default Channel Grouping
Metrics: Page Views, Users, Avg. Time on Page, Bounce Rate, % Exit, Total Events

The table below with shows each Default Channel Grouping and a variety of metrics for each Channel.

The time series chart below displays Total Events over time.
Dimension: Date
Metrics: Total Events

The time series chart below displays Total Events over time.

The table below displays the different types of events occurring on your website.
Dimensions: Event Category, Event Action, Event Label
Metrics: Total Events

The table below displays the different types of events occurring on your website.

And put them together with a few extra touches and viola; you have a dashboard you can use to monitor how users are interacting with your website and its pages!

A page engagement dashboard in Google Data Studio showing google analytics website data

I hope you enjoyed this post about how to make this dashboard in Google Data Studio.

If you liked this article you might like my other blog posts.

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Michael

Author Michael

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