How to create Trigger Groups in Google Tag Manager
In this post I'll give a very simple example of the new Trigger Groups feature in Google Tag Manager.
For a more substantial and thorough look at Trigger Groups check out;
But I'll give you a very simple example - with doggos!
How to track PDF downloads using Google Tag Manager
What's the best way to track PDF downloads on your website?
I'd recommend using Google Tag Manager to create a custom event, and then tracking the event in Google Analytics.